In addition to the study of style tribes, trends and current designer collections, students will gain first hand practical industry insider knowledge and insight into the many different roles of today's stylist and the various opportunities on offer - including fashion editorial, show/ catwalk, commercial work, music industry and pop promo.

They will work towards the creation of the 'styled' image. This will include working within teams on a test shoot, to create their own fashion image within a given theme; whilst learning other facets to the role of the stylist, such as team management and the importance of 'art direction', to name a few.

You will also cover

• Shoot concepts / fashion image analysis.
• Working with mood boards.
• Styling to suit a variety of genres.
• Catwalk trends.
• Styling kit.
• Fashion editing & run thorough.
• Giving direction to achieve a desired image.
• Team work.
• Project management.
• Conceptual editorial styling vs sales driven commercial styling.
• Working with a fashion photographer.

Teaching and learning methods

• Lectures
• Group discussions
• Practical workshops
• Field trips
• Market visits
• Shoot (a variety of options available)
• Research: Learning extends beyond the taught sessions. It is essential that students undertake independent sfieldwork and self-directed study.

Learning outcomes

• On successful completion of course students will be able to:
• Understand the role of the fashion stylist and how fashion styling is utilised within different areas of the fashion industry.
• Understand the elements and processes which go into the creation of a styled image.
• Understand how to work with a photographer / creative director to produce professional and innovative imagery.
• Work with composition, taste and style, with relevance to current and future trends.
• Understand the concept of styling, realising it's potential within the media, promotion, advertising and sales.